Indie Retailers head to Bordeaux
News B2B
December 11, 2018

Indie Retailers head to Bordeaux

Mid-September a group of independent retailers went on a discovery trip to Bordeaux. Led by Mary Gorman-McAdams, MW, the CIVB’s US market consultant, the group included retailers from New York City, San Francisco, Los Angeles and Chicago. For almost everyone on the trip it was a first visit to Bordeaux. The packed week included visits to a wine array of winegrowers across the entire Bordeaux region – right bank, left bank, Entre-Deux-Mers, the Côtes and Sauternes. Feedback from the trip indicated how the trip expanded their perceptions about Bordeaux – understanding how diverse Bordeaux really is and experiencing first hand the human side – the warm welcomes into the homes of vignerons, the quality of the wines at all price points and the huge move toward sustainability, organic and biodynamic practices

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